How to Bond with a V.I.P. -Targeting is Key

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Christy Turlington 5
















What do you do when you meet a V.I.P.? Networking can be nerve-wracking enough without getting dry-mouth when you meet a V.I.P. you’d love to work with. On or off-line.

Below are 5 amazing stealth techniques to create an extraordinary bond in the first 5 minutes of meeting a V.I.P. you want to connect with.


1.  Do not treat your prospect as an institution – Especially if they’re beautiful or rich


Oprah used to complain about being treated as an ATM machine.


Research shows there are two human conditions that are never listened to: people with great beauty or mone.y.  Beautiful and/or wealthy individuals complain of not being listened to – because the beauty or the money freezes most people dead in their tracks.

So… don’t treat them like institutions.

They get bored fast.

To sincerely not care about the beauty or the money, go through a mental list of all the things they don’t know.


For example, they don’t know how to orbit space, win the Nobel     Prize, make shoofly pie, win a Gold Medal at the Olympics, etc.  Repeat this until your awe melts down.




2. All interactions work best as an education process.

This instantly changes the energy of the situation – it takes away any element of sale.

Either you’re looking for the education or you’re giving the education. In the case of a V.I.P., you’re looking for it.

Targeting is key.  If possible, you want to find a person you can add value to, so you need an understanding what their needs are.

3. Say you’re seeking advice.  Phrase it like this: 

“I want to find out from someone in your position what I can do to help them and also how I can make my own services, my offer, better.”

“I’m looking for somebody.”  Not “you.”  Somebody.

See the importance of carefully selecting, and targeting, your words?

 4. Keep it in third person. 

Use defusion:  “I’ve got this opportunity and I’m looking for someone…”

You aren’t saying “I want a relationship with you.”  You are saying, “I want a relationship with somebody.”

Then say, “I’m looking for 8 minutes of mentorship – to make it easy, let’s say you and I are working together, how would my service help?”

In their head, they have to visualize working with you, and it going well, but they don’t have their defenses up because you’re not selling them.  You’re asking for education and you’re selling their peer or their friend, not them.

5. Find out how you can help them.  This is critical. 

How can you contribute to Richard Branson’s favorite charity? What introduction would Oprah love to have?  Who do you know who could help them, or their family or favorite cause?

You would be amazed at the value you can add to someone’s life. You just need to make sure you’re describing what you do in the right way, and targeting your words to accurately describe to them how what you do can help them.

Just ask.

We’re not done!  Stay tuned for 5 more techniques in the V.I.P. Series.

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